Images are easier than ever to locate, download, and reuse, but the ease of access has started to raise many legal concerns about intellectual property law and the rights to ownership. Clients often go to Google or Bing to start looking for images when they begin to generate ideas for their website or products. These two search engines provide instant access to amazing images with high quality resolution which can easily be downloaded and reused. However, cutting corners is often a recipe for disaster and in the case of using images without permission the disaster can be in the form of a lawsuit for use of an image without licensing rights from the owner. Images on the internet are becoming easier to follow which allows their owners to easily track their use and location. In the past, tracking them was difficult and proving ownership was even more difficult. Today many… Read more!
Moving is the worst…even when you are “moving on up like George and Weezie.” So many things must be considered and it can get overwhelming fast. In the event you have not guessed yet we are in the middle of this right now, so in an effort to help everyone ever facing this we have created a few checklists… You have decided it is time to move your office, but where do you want to go? Determine your budget (this is never fun) After determining your budget, create a TENTATIVE timeline (circumstances beyond your control WILL alter this…) Meet with a commercial realtor and start the space search (and try not to get discouraged when it seems nothing is perfect—one of the spaces that “would be perfect for you guys” ended up having more bathrooms than offices, complete with a Jacuzzis and wet bars) Negotiate your lease (this usually takes… Read more!
Businesses face difficult situations when a customer asks for something and the answer should be no. The human emotions that make these situations difficult are most often fear, greed and the need to please. The need to please is simple to deal with, learn that no is an ok answer. Fear and greed are more difficult for a business to address when saying no to a customer, because they manifest themselves through two concerns: The loss of immediate cash flow The loss of potential future referrals (loss of future cash flow). The key to protecting the business from saying yes is to prepare for difficult questions, and protect the business from yourself. Developing a brand means clearly defining the services or products a business offers, and sticking to the definition through every aspect of the business. Define your services at a time when cash flow is not an issue. Write… Read more!
Over the past few weeks net neutrality has become a topic of great debate. I was recently asked to explain the issue for a friend who has only heard the sound bites on the news about the government trying to “take over the internet.” For those of you still unclear on exactly what net neutrality is, I will use an analogy of the road system because it is easier to follow. Imagine if the road system throughout the United States had been built by private companies instead of the government from the beginning. Every road is privately owned and every road is a toll road. The owners of the roadways use the toll paid by travelers to pay for upgrades, maintenance and profit. As the years go by large delivery companies emerge who deliver goods by truck to their end users. These companies use the roadways more than others because… Read more!
Barter is one of the oldest forms of trade in which one company offers its services or goods to another company for services or goods in return. These exchanges do not involve cash, are typically conducted as a private transaction between the two parties and are limited by the goods or services the trade partners offer. Barter exchanges are third parties, often organizations, whose members contract with the barter exchange to trade their goods or services with other members. While barter exchanges exist in the brick and mortar world, many exchanges (such as Bartercard) have moved their business model online to provide a faster electronic exchange for their members. Barter exchanges act as a third party facilitator and bookkeeper which manages the transactions for all of the members and keeps track of the trades. Barter exchanges often use a trade currency referred to as “barter dollars” or “trade dollars” to… Read more!
April 8th is the deadline for the end of support for Microsoft Windows XP. For many this is the ending of an era as the operating system has been used for almost 13 years to operate businesses. As the deadline looms many people have asked what this means and how will their computers be affected. The end of support does not mean that on April 9th all XP computers will fail. The end of support means that Microsoft will no longer be paying for customer services representatives to answer support phone calls for users of Windows XP. While the end of customer support does not affect many users the end of operating system updates is the bigger issue. Microsoft will no longer create updates for the operating system which means there will be no more virus definition updates to protect your computer against future viruses.
The e-vos blog will be designed to help readers better understand how technology is affecting their business and more importantly understand how technology can be used to improve their business. This blog is not designed for business owners who are looking for a quick fix in a dismal economy, but rather business owners who want to find new ways to improve their profitability through the use of new technology. Profitability can be improved by either cutting overhead or expanding revenues. e-vos can help business owners cut overhead and improve business processes through cloud based management systems and outsourced bookkeeping. For businesses which are currently running efficiently e-vos websites and search engine optimization can help develop an online marketing campaign which can easily be managed by the business. This blog will be used to update readers about the current technology for management and bookkeeping as well as the latest news for… Read more!